Webinar: Protecting Consumers & Brands Online in the COVID-19 Crisis
Incopro and Entertainment One share insights and practical solutions on how Brand Protection can provide maximum value – protecting consumers & businesses – at a time when online is the only channel.
- Lessons from protecting a global brand – what is the Entertainment One experience of COVID-19
- How consumer behavior & key ecommerce trends are changing
- How threats to consumers & brands are evolving & increasing
- How to adapt strategies in light of COVID-19
Niall Trainor, Senior Director, Brand Protection, for the Family & Brands team at Entertainment One
Niall manages teams in London and Shanghai, dealing with copyright and trademark infringements globally, both online and offline. In particular, he focuses on the Peppa Pig and PJ Masks brands. Entertainment One were recently nominated for the Sports, Media & Entertainment Team of the year for the 2020 WTR Awards.
Piers Barclay, Chief Strategy Officer at Incopro
Piers is responsible for ensuring that Incopro delivers value to customers in a rapidly evolving marketplace. Prior to join the Incopro, he advised a wide range of tech businesses as a strategy consultant with Credo Business Consulting.
Annie Wood, Senior Customer Success Manager at Incopro
Annie is a solutions-oriented Senior Customer Success Manager at Incopro. She has extensive Brand Protection experience, working with global brands across multiple sectors including software, apparel, pharmaceuticals, and cosmetics. Annie has also worked for business intelligence vendors and knows the value of good reporting.
Download our six-step COVID-19 action plan
Find out 6 steps you can take to make your brand more resilient during the COVID-19 crisis with our Brand Protection Action Plan.
JOIN THE BRAND PROTECTION NETWORK
The Brand Protection Network is a global community of brands, law firms, and other interested parties with the goal of collaboration, sharing best practices, and engaging in joint initiatives. The Brand Protection Network will assist with evolving the definition of Brand Protection to elevate its strategic importance for brands, and will support the individual and collective success of network members.
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