Blog

How ETS protects consumers and brand equity on social media
 

How ETS protects consumers and brand equity on social media

With insights from Caroline Thompson, Manager of the Trademark, Domain and Infringement Group at ETS, we explore the emerging threats posed on social media. Hear the tactics and best practices employed by ETS to prevent consumer confusion and to protect brand equity.

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Falsely Authentic

Falsely Authentic

With the right information and technology, we have identified ways to consider if goods are genuine or falsely

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