How ETS protects consumers and brand equity on social media
With insights from Caroline Thompson, Manager of the Trademark, Domain and Infringement Group at ETS, we explore the emerging threats posed on social media. Hear the tactics and best practices employed by ETS to prevent consumer confusion and to protect brand equity.Read more
Consumer Goods • Online Counterfeiting
8% of US consumers admit that they buy fake designer brands and 5% lie to promote a product or brand. Learn why brands cannot afford to ignore the issue.Read more
Last year alone, counterfeit goods worth nearly €500m were seized at EU borders. Examine threats brands face!Read more
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