Blog
How ETS protects consumers and brand equity on social media
With insights from Caroline Thompson, Manager of the Trademark, Domain and Infringement Group at ETS, we explore the emerging threats posed on social media. Hear the tactics and best practices employed by ETS to prevent consumer confusion and to protect brand equity.
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Black Friday 2019: Online counterfeits putting consumers at risk
Consumer Goods • Luxury & Fashion
Black Friday is targeted by counterfeiters. Learn how to fight back with a comprehensive platform strategy.
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The counterfeiting trends exposed by Singles’ Day 2019
Consumer Goods
Opportunistic counterfeiters continue to use the cover of discounts to peddle low-quality products on online.
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Drive online sales growth in fashion with Online Brand Protection
Uncategorized
The trade in counterfeit fashion is worth $450 billion annually, but brands are fighting back.
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Online brand protection: Delivering a rapid and substantial ROI
Online Counterfeiting
Brands utilising Incopro’s online brand protection technology see their investment paid back within 3 months.
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The four key traits of an Online Brand Protection expert
Incopro Analysts • Uncategorized
Analysts must be experts in online brand protection and fully understand a brand’s pain points.
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Brand protection 101 – The IP essentials
We’ve compiled a comprehensive guide on the essential things you need to know about IP and brand protection
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Christmas 2018: Counterfeiting linked to modern slavery
Uncategorized
As Christmas fast approaches, the risk of receiving a counterfeit gift increases greatly.
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How counterfeit goods are destroying brand reputation
In the digital age, any enterprise with a recognised brand can become a target. The ease of use of online
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