Consumer Goods

Consumer Goods
 

Sales of counterfeit and pirated goods totals $1.7 trillion per year

Consumer goods are some of the most counterfeited products on the market. Cheap to produce, easily mistaken for the genuine item and most concerningly capable of posing risks to consumers.

From cleaning products to toiletries and even items such as condoms, the risks are huge and can pose safety concerns for consumers along with the damage to brand reputation and revenue.

Did you Know?

$323bn

is the amount counterfeit goods cost to the global economy.

44%

of consumers surveyed confirm unknowingly buying counterfeits will result in a loss of trust with that brand (According to research undertaken for Incopro by Sapio Research).

26%

of those who get fooled never received a refund from an online marketplace despite reporting the seller (According to research undertaken for Incopro by Sapio Research).

How can incopro help?

Incopro works with some of the largest and best-known consumer goods brands in the world. Our technology, Talisman, scrapes the internet to identify the biggest threats to your brand and act on these strategically and at scale.

To learn about our approach in detail, follow the link here.

Our Approach
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World-class brands trust Incopro. Find out why.

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“Talisman is a top-notch system for online anti-counterfeiting. I checked out other systems and Talisman is the best. I don’t give praise often but here it is well deserved.”

Director of Intellectual Property & Assistant General Counsel, Multinational Toy Manufacturer

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