Forrester study: The Total Economic Impact of Online Brand Protection

Incopro commissioned technology consultancy Forrester to conduct an independent study to set out a comprehensive approach to measuring the financial benefits and costs of your Online Brand Protection programme.

The key findings of this step-by-step study include:

  • 305% ROI over a three-year contract
  • 3.1 month payback on investment
  • A direct correlation with revenue increase
  • Increased legal and business intelligence capabilities
  • Incremental compensation for successful litigations

Download this free study to learn how to measure the true financial benefits of your Online Brand Protection programme.