Blog

Brand Protection Survey: Outlook for 2021
Read key insights from Brand Protection professionals on why cross-functional collaboration will sit at the center of strategies for 2021, plus why there is a real opportunity to drive change in the way that platforms work with brands to protect consumers.
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A Look Back at Two Trademark Court Decisions Allowing Site-Blocking of Massively Infringing Websites in France
ILN Insights
Two recent court decisions in France highlight the opportunity to obtain site-blocking orders for counterfeiting websites on the basis of trademark infringement. Read a key summary of the cases and analysis by legal experts from ILN member UGGC.
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Code of Conduct on the Use of Influencers in Advertising
ILN Insights
In an attempt to keep pace with a fast-moving advertising industry, a “Code of Conduct on the use of influencers in advertising” has been established in Spain. Legal experts at ILN member Santiago Mediano Abogados analyze the new Code and it's implications for the industry.
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Black Friday 2020: Online brand exploitation continues to grow as brick-and-mortar footfall declines
Online & Retail • Online Counterfeiting • Platform Accountability
E-commerce growth continues at rapid pace, with brick-and-mortar footfall decimated by COVID-19. Following in its wake is a rise in online brand exploitation. Read Incopro’s analysis of brand exploitation during Black Friday 2020 and learn why a comprehensive Brand Protection strategy is critical.
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“Know Your Business Customer” – New Duties of Care for Digital Service Providers?
ILN Insights
Legal experts from NORDEMANN analyze why the transparency rules within Article 5 of the EU E-Commerce Directive are currently ineffective and how the upcoming Digital Services Act will seek to rectify this.
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How to Discover and Dismantle Bad Actors’ Business Models
Investigations • Network analysis • Online Counterfeiting
The business models of bad actors have become increasingly sophisticated. Learn why it’s critical that your team is equipped with the tools and knowledge to remain one step ahead.
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Request to Lift Seizure of Philip Morris Tobacco Sticks in Transit Gone Up in Smoke
ILN Insights
Tobacco manufacturer Philip Morris recently prevented a consignment of its products being marketed and sold outside of an authorized market by a wholesaler. Read a key summary and analysis of the outcome of the case from ILN member LXA The Law Firm.
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Advocate General Opinion in YouTube and Uploaded: A Step in the Wrong Direction
ILN Insights
Wiggin analyzes the recent opinion by AG of the ECJ on whether user-uploaded content platforms such as YouTube and Uploaded are protected by the hosting safe harbor in the EU e-Commerce Directive when displaying copyright infringing content.
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How to measure and communicate the value of Brand Protection to your business
Online Counterfeiting
Critical to an effective Brand Protection program is the ability to measure its financial impact and getting executive buy-in. Read insights from experts at Superdry and Incopro on measuring the financial value of Brand Protection and how to engage stakeholders across your business.
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