Articles

Is China's counterfeit goods market tarnishing the reputation of its homegrown brands? | The Drum
  • Date: 20 Apr 2017

Chinese brands, such as Huawei, Oppo, Xiaomi and Alibaba, could suffer from negative brand perceptions in international markets

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The unforeseen consequences of celebrity endorsements | The Luxury Law Alliance
  • Date: 28 Mar 2017

Celebrity endorsements and sponsorship are a key element of many brands’ marketing strategies.

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Criminal counterfeiters targeting replicas | IPPro The Internet
  • Date: 16 Mar 2017

Brands are increasingly prioritising replica products in the fight against counterfeiting due to criminals’ behaviour.

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Movie studios attempt to block access to infringing websites in Ireland | IPPro The Internet
  • Date: 9 Feb 2017

Members of the Motion Picture Association (MPA) in Europe have launched legal proceedings in Ireland.

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Infringement could have $4.2 trillion impact in five years | IPPro The Internet
  • Date: 7 Feb 2017

Counterfeiting and piracy could cost $4.2 trillion globally by 2022, according to a new report.

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‘Instabuy’: the power and pitfalls of instant shopping | The Luxury Law Alliance
  • Date: 19 Jan 2017

High-end fashion brands may get protection from copycats as runway shows move towards ‘see now, buy now,’ says Brand Protection expert

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