PR: Incopro partners with Dutch-based law firm LXA | Securing Industry

Incopro, the online brand protection provider, today announced that the leading Dutch law firm LXA has joined the growing Incopro Legal Network (ILN) of legal firms offering specialist advice to brands and IP-owning businesses.

Incopro uses big data and machine learning/AI technology to protect many of the world’s leading brands online. The company combines expertise in intellectual property and intelligence gathering techniques to automate the detection, prioritisation and enforcement against IP infringement online.

LXA is a law firm focusing on entrepreneurs, businesses and investors and provides expertise in a number of specialist areas, including intellectual property rights and anti-counterfeiting.

The Incopro Legal Network is an international group of trusted legal partners and experts who are market leaders in their territories in online rights protection. Along with the Netherlands, the ILN has partners from: Canada, France, Germany, Italy, Portugal, Spain, Switzerland, United Kingdom and the United States.

Simon Baggs, CEO at Incopro, commented: “LXA is an important addition to the Incopro Legal Network. Many of our customers value the ability to call upon legal expertise in multiple jurisdictions and our member law firms value the knowledge sharing that comes with membership. LXA will add to the strength of legal guidance that our customers can access.”

Thomas Berendsen, Partner at LXA, said: “Successfully combatting counterfeits requires a combination of intelligent software/AI and traditional legal enforcement by lawyers. By joining the Incopro Legal Network and intensifying our already existing cooperation with Incopro, we strengthen our position in the anti-counterfeit world and are even better equipped to service our clients in their fight against counterfeits.”

About Incopro

Incopro is an online IP and brand protection software provider that arms brand owners with actionable intelligence to combat online and offline intellectual property and copyright infringements. Its flagship product, Talisman, combines big data and machine learning technology with legal and law enforcement expertise to gather and analyse relevant data for its customers.

Comprised of experts in IP law, investigation, engineering and technical design who are fluent in over 45 languages, Incopro delivers measurable reductions in online vulnerability that deliver direct financial benefits to clients. Founded in 2012 by CEO and IP protection lawyer Simon Baggs, & current CTO and system architect Bret Boivin, Incopro protects brands facing the threat of IP and copyright infringement.

Incopro has offices in the UK, USA & China and employs over 150 people. Over 450 brands currently use its software, including Dr. Martens, Harley Davidson, Cath Kidston, Superdry, New Era, ghd and Ted Baker.

About LXA

LXA is a law firm focusing on entrepreneurs, businesses and investors. Our lawyers are specialists in their areas of practice and not only know the legal obstacles you may encounter, but even more so the possible solutions. They often work in multidisciplinary teams, sharing their knowledge and experience among them. LXA has a large network of international law firms with which we work closely together. Because of our high level of partner involvement and short lines of communication you will be guaranteed your regular contact and swift service. LXA is the legal navigator you can put your trust in.

The IP / Anti-counterfeiting team of LXA has more than two decades of experience and services more than 40 renowned international brands and numerous Dutch SME’s.

LXA is based in Amsterdam, ‘s-Hertogenbosch and Eindhoven. LXA’s legal team consists of more than 35 lawyers and in total LXA employs over 55 people.

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